Diana Whitlow turned her love of
 children and funny into money

By Amy K. D. Tobik                    September 21, 2006

When neighborhood children spot Diana Whitlow's car coming down the street, they make a mad dash to greet her. With her long, blonde, braided hair, curled eyelashes, bright-yellow shirt and a floppy multi-colored beret, Whitlow is the star of her cul-de-sac.

As the owner of the Oviedo-based amusement business Clownin' Around, Whitlow is living her childhood dream. Her desire to make other people smile combined with her love for party planning made professional clowning a natural choice. When Whitlow first considered attending clown college 20 years ago, she explained, it seemed so far out of reach to train with a company such as Ringling Brothers.

Whitlow revisited her original dream to become a professional clown after she left her 18-year career in property management nearly two years ago. With a 12-year-old son and a toddler in tow, a home-based business seemed like the perfect opportunity to begin her adventure.

Whitlow said her only obstacle was finding a local clown school for training.

"Clowning is a dying art," she said. "It's really sad."

After investigating schools online, Whitlow met another local clown willing to teach her privately.

With nine years of experience, Ann Noble, also known as Mimi of ABC Clowns, took Whitlow under her wing and helped her develop a clown character. She also taught Whitlow the basics in costuming and performing at children's birthday parties. Whitlow said she had to choose her clown name carefully because it is considered inconsiderate and confusing to take the same name as another local clown. Friends encouraged her to choose 'Miss B. Haven,' because it matched her playful personality.

When Whitlow learned last spring about Clown Escapades, hosted by Toby the Clown Foundation in Lake Placid, she jumped at the chance to attend a four-day training session. The intensive program organized by retired professional clown Keith Stokes, known as Toby the Clown, gave her the opportunity to learn more makeup and costuming techniques and to further develop her character. Whitlow took individual classes in face painting, balloon sculpturing, puppeteering, magic and storytelling.

Clown schools teach the art of all different types of clowns from the more common white-faced clown that dates back to Greek theater, to the traditional hobo with the perpetual five-o'clock shadow that originated in America. Whitlow chose to become one of the most colorful, silly and child-friendly clowns known as the "light auguste" clown, a clown of German origin. Whitlow said she chose the light auguste clown because it looks the most natural, and uses minimal makeup.

Scary movies often feature white-faced clowns, she said, and her goal is to make children happy; not scare them.

"I'm a big kid and I have never had a problem of children being afraid of me," Whitlow said.

Some children have a fear of all clowns, so she takes special care to ensure all party guests are comfortable.

One mistake parents can make, Whitlow said, is forcing a scared child to go to a clown because that can make them even more fearful.

"You have to let me come to them or let them come to me on their own pace," Whitlow said. "I have a little horn and I start honking it and take it to the child who might be afraid and let the parent try it. I take my time and use certain techniques, and by the time I am supposed to leave, they don't want me to leave."

Whitlow's Clownin' Around parties held in the child's home include a comedy magic show, face painting and interactive age-appropriate games. One of the highlights, she said, is when she gathers the children for a group photo.

"I let the parents take some photos first and then I take out my water camera - and of course I ask the parents first if it is OK with them. It's so funny - I squirt them all and they scream (with excitement)."

"Birthday parties are my specialty and they are my favorite," Whitlow said. "You get to know the children and spend more time with them. By the time I leave, I know everyone's name."

While the birthday child is the star of the party, Whitlow tries to include every child in her performance and promises the children a little gift (sculpted balloons) from her big colorful bag before she leaves.

"I am a kids' entertainer - I had someone tell me at my last birthday party that it had been the best birthday party they have ever been to," Whitlow said. "And that's what you want every time."

Laura Reeves of Sanford was a bit nervous at first about hiring a clown for her son's third birthday party because, she said, you don't always know who is really behind the clown costume.

Reeves heard about Clownin' Around from friends and decided to try it. She described Whitlow as funny and cute with a bubbly personality.

"(Whitlow) is awesome, everything a clown should be. She just radiates positive energy - that's what sets her apart," Reeves said. "She loves children and the kids pick up on that. Both the children and the adults had a great time."

"There are people who just do balloons and some people do just clowning, like in parades," Whitlow said, "and other people are just face painters and not even a clown. I kind of do a little bit of everything."

As Clownin' Around grows, Whitlow plans to offer pirate-themed parties and tea parties.

Whitlow fondly remembers the first party she worked as her toughest. While the children were polite and responsive, the size of the crowd was a bit overwhelming. The party was planned for up to 20 children with the oldest child being nine years old. Much to her surprise, there were about 50 children of all ages.

"I did my little show and face-painted every child there. I was so exhausted I thought I was going to fall over," she said, laughing.

Whitlow is thrilled she was able to create a new career that takes into account her young children.

"I work for myself and make my own hours," she said. "There isn't any negativity in this at all."

Whitlow said she likes clowns because they put a smile on your face and they create positive energy.

"Everybody who knows me who found out I became a clown says, 'Oh that's so you, - and now you get paid to do it.' I don't do it for the money," she said. "I love to entertain and I love being around kids - it just seemed natural. You can't put a price tag on that."


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